Cityline與Trip.com簽署戰略合作協議 提升旅遊活動體驗 | Cityline and Trip.com Sign Strategic Cooperation Agreement to Enhance Travel and Entertainment Experiences

Cityline執行董事兼總經理林永存(右)與攜程集團首席營銷官孫波(左)簽署戰略合作協議，打造旅遊活動升級體驗。

Mr Marcus Lam (right), Executive Director and General Manager of Cityline, and Mr Bo Sun (left), Chief Marketing Officer of Trip.com Group, sign the strategic cooperation agreement to create enhanced travel and entertainment experiences.

林永存(右)指，憑藉攜程龐大的旅遊網絡，配合Cityline的技術及經驗，讓不同地區的用戶也能欣賞香港、澳門及大灣區的多元化演出。

Mr Marcus Lam (right) noted that with Trip.com Group's extensive travel network, combined with Cityline's technology and expertise, users from different regions can enjoy the diverse performances in Hong Kong, Macau, and the Greater Bay Area.

這次合作讓Cityline通過整合線上購票與線下取票，令Trip.com及攜程旅行的用戶，能夠在香港、澳門及中國內地的Cityline自助服務機網絡輕易取票。

(相：孫波(左三)，林永存(右三))

This partnership enables Cityline to integrate online ticket purchasing with offline collection, allowing Trip.com and Ctrip users to easily collect tickets at Cityline's self-service kiosk network across Hong Kong, Macau, and Mainland China. (Photo: Mr Sun Bo (third from left), Mr Marcus Lam (third from right))

Cityline與旅遊服務平台Trip.com Group於2025年9月8日在香港舉行簽約儀式，展開為期五年的戰略合作關係，這亦是Trip.com Group首次與香港及澳門的主要票務供應商，簽署戰略合作協議，透過雙方在旅遊及門票銷售的豐富經驗，將旅遊與觀影結合，打造升級體驗。

Cityline將通過整合線上購票與線下取票，使Trip.com Group及攜程旅行的用戶，能夠在香港、澳門及中國內地的Cityline自助服務機網絡輕易取票，為用戶提供更流暢的票務體驗。

Cityline執行董事兼總經理林永存指，雙方在發揮各自的優勢下，定必能為用戶打造更便捷、更貼心的票務體驗。「憑藉攜程龐大的旅遊網絡，配合Cityline的技術及經驗，把線上與線下體驗深度整合，我們將共同開拓大灣區市場，讓不同地區的用戶也能欣賞香港、澳門及大灣區的多元化演出。」

攜程集團首席營銷官孫波表示：「旅行的魅力在於獨一無二的體驗，攜程集團不斷創新，讓旅客能更輕鬆地享受精彩體驗。全球盛事活動日益蓬勃，這類體驗已成為旅行的動力。這次合作正是我們推動整合式旅遊體驗，以滿足旅客的各種需求，讓每一段旅程都充滿探索、交流與難忘回憶。」

Cityline and travel service platform Trip.com Group held a signing ceremony in Hong Kong on 8 September 2025, launching a five-year strategic partnership. This marks Trip.com Group's first strategic cooperation agreement with a major ticketing provider in the Hong Kong and Macau markets. Drawing on the extensive experience of both companies in travel and ticket sales, the partnership aims to combine travel with entertainment experiences to create an enhanced offering.

Cityline will integrate online ticket purchasing with offline collection, enabling Trip.com and Ctrip users to easily collect tickets at Cityline's self-service kiosk network across Hong Kong, Macau, and Mainland China, providing users with a more streamlined ticketing experience.

Mr Marcus Lam, Executive Director and General Manager of Cityline, stated that by leveraging each party's strengths, they will certainly be able to create a more convenient and thoughtful ticketing experience for users. "By combining Trip.com Group's extensive travel network with Cityline's technology and expertise, we are deeply integrating online and offline experiences. Together, we will explore the Greater Bay Area market, allowing users from various regions to enjoy the diverse performances in Hong Kong, Macau, and the Greater Bay Area."

Mr Bo Sun, Chief Marketing Officer of Trip.com Group, commented: “Travel is defined by unique experiences and we are constantly innovating to bring travellers closer to those moments. With a rich and growing calendar of live events attracting audiences worldwide, these experiences are a key reason people travel and one of our fastest-growing segments. This collaboration builds on our efforts to deliver a seamless, integrated experience that meets all traveller needs, making every journey an opportunity for discovery, connection, and lasting memories.”